FireCat, Author at Blackfire Research

CES 2018 Wrap Up

January 23, 2018

The Tech

Blackfire Research is back from Las Vegas, where we spent the entire second week of January at the annual Consumer Electronics Show (CES). This year was packed with productive meetings in our official CES Suite at The Venetian Hotel and Casino. However, we did manage to get down to the Sands Expo and Las Vegas Convention Center to check out all the cool, new tech for 2018 – here’s what we saw at CES this year and our takeaways from the show:

Hey Google

If last year’s CES was dubbed “The Amazon Home Takeover,” this year could be summarized by one simple greeting: “Hey Google.” The search engine giant was everywhere this year: literally. They had a massive 3-story booth right outside the convention center, and at every booth that featured products touting Google Home smart speaker/Google Assistant functionality, a Google representative was there, donning a white jumpsuit fresh out of George Orwell’s dystopian vision of 1984. But Google’s overwhelming presence at the show paid off: this year, all eyes were on them. From Whirlpool appliances to smart speakers with video displays, you couldn’t escape the latest “Google Home Takeover.” Amazon was present at CES of course (Whirlpool also featured appliances with Amazon’s Dash Buttons built-in, which is pretty neat and useful) but if a winner had to be chosen for CES 2018, Google would be voted “Best in Show.” Speaking of which…

All (Robot) Dogs Go to Heaven

Sony has brought back their popular Aibo robot dog and everyone at the show couldn’t have been happier. This very good boy is new and improved for the AI age with a camera on his nose so he can recognize members of his family (awww) and find his bone (awww). He also features a camera on his back to help him navigate the house to find his charging station. With touch sensors on his head, back, and chin, he can respond to touch like any ‘ol dog would: by wagging his tail, moving his head, and stomping his widdle feeties. With his adorable LED-lit eyes, this is by far the best, and most realistic, pet robot on the market. Unfortunately, Sony hasn’t announced plans to sell Aibo in the US anytime soon. Doggonit!

A Picture’s Worth A Thousand Words…

This year, we’ve officially stepped into the world of 8K. But since 4K is barely a thing yet (because there’s hardly any 4K content available still) Samsung has gone around the issue of total lack of 8K content by unveiling it’s Q9S 8K TV with AI Upscaling, meaning, that this TV can convert any content into 8K resolution. And from firsthand experience, we can tell you that 8K resolution is pretty darn good. The picture was so incredibly clear that jaws dropped during the demo. Another Samsung showstopper this year was their enormous, bezel-less The Wall: a 146-inch modular MicroLED TV.

Honorable Mentions & Takeaways

5G cellular technology, the latest and greatest approved standard, wasn’t on display much at CES this year, mainly because the hardware needed for it isn’t quite ready yet. There were a few booths demonstrating it’s super-fast capabilities, but overall, it was all quiet on the 5G front at CES. But don’t expect that to last long: with 5G technology coming to the main service providers fast, it’s sure to be all the rage at next year’s event.

Once again, this year’s CES felt more like a car show than anything, with a plethora of smart, autonomous vehicles on display (some of which seemed to be taken straight from an episode of Black Mirror). Also, Wireless charging was big this year, especially since Apple announced their commitment to the Qi Wireless Charging standard last September.

Overall, between the rain and loss of power, this year’s CES was a bit chaotic. But we still managed to see some pretty neat tech that was useful, inspiring and – we hope – becomes available soon (we’re looking at you, Aibo!)

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Music Review: Charli XCX, “Pop 2”

January 19, 2018

Featured Music Friday

FireCat

Charli XCX has a voice that’s inescapable. The English born pop star rose to fame in 2013 after lending her vigorous vocals (and serious songwriting skills) to Swedish DJ duo, Icona Pop, on their hit single “I love It,” and again the following year on rapper Iggy Azalea’s “Fancy.” That same year, Charli XCX’s first international solo hit, “Boom Clap,” was released as the lead single off “The Fault in Our Stars” album. Charli XCX’s signature style is a unique mixture of pop, punk, and electro, and that’s mainly what helps her stand out from the other, overwhelmingly formulaic, pop acts of today. With her latest mixtape, “Pop 2,” Charli XCX presents a vision of the future of pop music: a deluge of exceptional collaborations, unconventional melodies, and cool, relatable lyrics. Standouts include opener “Backseat” (ft. Carly Rae Jepsen), “Out of My Head” (ft. Tove Lo and ALMA), and “Track 10.” Overall, “Pop 2” offers a strong start for pop music as we head into 2018 – and hopefully, other pop artists can keep up the pace.

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The Future is Wireless

January 16, 2018

The Tech

FireCat

It’s hard to imagine a world without wires, but that’s precisely where we may find ourselves in the next few years, with 2018 serving as an especially pivotal moment in wireless adoption and breakthroughs. For years, manufacturers have promised an end to “wirey, tangled-mess woes,” but it’s looking as if they are now making good on their promise. With the prevalence of Wi-Fi in homes, cafes, airports, and basically anywhere else you may find yourself needing internet, the need for physical network cables, like ethernet cables, have pretty much become obsolete. And speaking of cafes and airports: many of them now offer free wireless charging stations.

Since Apple unveiled their commitment to the Qi wireless charging standard in their latest iPhones this past fall, the wireless charging industry, which had been plagued by a lack of standardization, seems to be siding with Qi from here on out. Soon after the big Apple announcement, Powermat, who provide wireless charging mats at Starbucks, said that they will add Qi compatibility to their product. But Apple isn’t the only company who has sided with Qi: Samsung (Galaxy S8, Note 8), IKEA, and a plethora of automobile manufacturers have began to support Qi wireless charging. Who else will begin to support this standard in 2018? We expect a lot more manufacturers to follow suite. However, this sort of charging isn’t technically wireless (the charging mat still needs to be plugged into an outlet). But there are a few companies who are creating charging options that are truly wireless, such as Energous, Ossia, and Wi-Charge. (To learn more about these companies, check out this blog post).

To the irritation of many users, smartphones are doing away with the 3.5mm audio jack, paving the way for the exclusive use of Bluetooth wireless headphones (unless you use a dongle to plug your wired headphones into your phone’s Lightning port or USB-C port). But companies like Apple and Google would rather you spend $150+ on a pair of their wireless AirPods or Pixel Buds. And unfortunately for all us audio-enthusiasts out there: the audio quality produced by Bluetooth headphones is worse than a wired headset because audio is re-compressed over Bluetooth. So, the extinction of the audio jack on the smartphone may solve the problem of having to untangle your headphones before each use, but it significantly cheapens the user’s listening experience.

But there are many things to look forward to in the years ahead: there’s the expansion of wireless charging for laptops and 5G wireless services, just to name a few. And we’re sure to see many more innovations down the road, because wireless technology is essential to the smart home of the future. But one thing we know for sure: with Blackfire technology embedded into a smartspeaker, smart TV, set top box, smartphone and more, the whole home can be wirelessly connected. Combining individual entertainment systems to work together, creating a truly connected smart home is non trivial – it requires precise synchronization, low latency for lip sync, and a general reliability over standard Wi-Fi (the best and most commonly used communication protocol for the home.) Something like this has not been done before – until now.

Blackfire provides the industry’s only wireless and entertainment-centric infrastructure software framework built from the ground up to both overcome the limitations of Wi-Fi when used for media applications, and meet the needs of wireless entertainment-related consumer applications and products. It’s not enough to merely have Wi-Fi connectivity between consumer products. Real-time exchanges of entertainment content require a common framework that can work reliably over Wi-Fi, and has a rich set of features for a broad spectrum of entertainment products. Blackfire technology also supports low latency and multi-channel, which other wireless solutions do not.

It may be hard to imagine a world without wires, but with Blackfire in your entertainment devices, cutting the cord has never felt more seamless.

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Revenge of the Smart TV

January 9, 2018

The Tech

FireCat

According to research firm Parks Associates, 45% of U.S. broadband households own a Smart TV, “making it the most commonly used platform for streaming video content among this group.” Additionally, roughly 60% of the those surveyed said that the device display on a Smart TV is easier to navigate and easier to find content than other connected devices, such as a set top box (STB).

Despite the high praise from devoted users, overall sales of Smart TVs, including those with 4K/Ultra HD resolution, have plateaued in recent years. “As a result, we are seeing new partnerships among device manufacturers focused on ways to improve or refresh the UI [user interface] of the smart TV, to make the device easy to use and a single point of content in the living room,” says Jennifer Kent, Director of research quality and product development at Parks Associates.

Additionally, streaming services are only gaining in popularity. Thanks to engaging, original content and an abundance of mainstay classics, streaming services like Netflix and Hulu are gradually killing cable. Data from financial services company Raymond James “shows that 31 percent of Internet users polled in November cited a streaming service such as Netflix or Hulu as their primary source of video content, up from 24 percent a year ago and only a few percent behind the 35 percent of survey respondents who named cable as their primary video source.” (Sound and Vision) That means, now, more than ever, entertainment device manufacturers need to start designing their products with streaming at the forefront.

Another feature that has been gaining traction over the last few years is voice control, and we should expect to see more entertainment devices, such as Smart TVs, unveil voice control functionality in 2018. Research from Parks Associates shows that “consumer demand is pushing voice control into the connected entertainment area” fueling it’s growth in the market.

This study proves that instead of having many disparate devices that play media throughout the home, consumers want to have access to all their entertainment content – such as music and video streaming services – from one central place. And what better place than the living room TV? Establishing the living room TV as a central hub from which all entertainment content can be easily accessed (and sent out to other devices in a multi-room setup) cuts down on the confusion for what can be played from which device. It’s time the TV stepped into the 21st century…

Implemented into the home’s central Smart TV, Blackfire’s revolutionary new protocol, The Blackfire Realtime Entertainment Distribution (RED) framework, allows users to to create a wireless, whole home entertainment system. With the Blackfire RED framework embedded in wireless speakers and the Smart TV, users can finally enjoy a truly wireless, connected home. The Blackfire RED framework is the most synchronous, reliable, and cost effective wireless solution on the market, and can be integrated into a broad spectrum of high quality voice service applications as well. Many companies have already stepped into the future by leveraging Blackfire’s technology. Now is your chance. Join the Blackfire Revolution today.

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Throwback Thursday: Billboard Magazine Debuts the 1st Music Chart

January 4, 2018

This Day in Music History

FireCat

On this day in 1936, Billboard Magazine debuted their “music hit parade,” the first-ever chart that ranked national record sales. Founded in 1894 as a trade publication for bill posters, by the early 20th century, the magazine shifted its focus to different aspects of the entertainment industry, such as circuses and burlesque shows. As music began to be more accessible through technological advancements like the phonograph, record player, radio and jukebox, Billboard began to cover more of the music industry. For their first “music hit parade” published on January 4, 1936, jazz violinist Joe Venuti took the Number 1 spot. In 1955, the Billboard Hot 100 chart of top-selling songs was introduced, followed later by the Billboard 200 for top-selling albums. To this day, the Billboard charts serve as the magazine’s “most enduring and influential” achievement.

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